Color Permanent line

Permanent Color

The permanent hair color line, boasting an impressive range of 80 shades to suit every side of you. With our rich and high-performing formula, let all your colours pop!

Our (not so) secret formula

Natural Origin


An extraordinary complex containing Aloe Vera, Wheat Proteins and UV filters that helps make the hair soft and silky and protects the hair fibre.
Argan Oil
Natural Origin

Argan Oil

Rich in Omega 3, Omega 6 and Vitamin E, it restores the hair’s vitality and silkiness. Of natural origin, it is renowned for its revitalising properties.

Color up your life!

*Application tests on models.
**After 12 washes, Yellow Color retains up to 80% of its intensity. Instrumental test conducted on the shade red 5.66.
***Hair treated with Yellow Color increases its shine by up to +30%, in comparison with untreated natural hair. Instrumental test conducted on shade red 5.66.
****Improved combability measured on damaged hair, after 3 treatments with yellow 5.66.
  • +100% Impeccable
    Color appears recently applied, even after 1 month!**
  • + 30% Shine***
    Hair looks bright and shiny.
  • + 64% Combability
    Combability improves progressively after each color treatment.****

Our support, always by your side

Master every product of this line with our step-by-step brochure dedicated to permanent colouring in 80 shades. If you’re excited to learn even more, head to our Education section for a wide range of videos about the Yellow Professional world.

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