Bleach line

Professional bleach for hair


The decolouring that combines innovative technology and maximum care, enriched with Quinoa and Aloetrix. Go blonder and blonder!

Our (not so) secret formula

Quinoa cup
Natural Origin


Superfood rich in amino acids which have affinity to the structure of the hair, helps to preserve the keratin chains to protect the hair fiber.
100% Natural Origin


An extraordinary complex containing Aloe Vera, Wheat Proteins and UV filters that helps make the hair soft and silky and protects the hair fibre.

When going blonde, it changes the ordinary to extraordinary!

*Average value is calculated considering the best products of the category, in the reference target group.
  • + 35% Combability*
    Improved hair brush-ability for incredibly beautiful hair.
  • Easy Application
    Super-creamy texture that aids with even distribution throughout the hair.
  • Stable Texture
    Totally stable texture with no swelling during the leave-in time.

Our support, always by your side

Master every product of this line designed to decolouring the hair with our step-by-step brochure. If you’re excited to learn even more, head to our Education section for a wide range of videos about the Yellow Professional world.

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