10.01 AshSKU PF019090
Permanent cosmetic coloring cream
Lightest Soft Ash Blonde
Tube - 100 ml
Color : 10.01 - Lightest Soft Ash Blonde
Discover the shade
Excellent for neutralizing unwanted orange/red tones. Ideal for natural lightening effect.
AQUA (WATER), GLYCERIN, CETEARYL ALCOHOL, DISTEAROYLETHYL DIMONIUM CHLORIDE, STEARAMIDOPROPYL DIMETHYLAMINE, ISOAMYL LAURATE, PARFUM (FRAGRANCE), AMODIMETHICONE, PHENOXYETHANOL, LACTIC ACID, COCAMIDOPROPYL BETAINE, ETHYLHEXYLGLYCERIN, TRIDECETH-12, BASIC RED 51, BASIC YELLOW 87, CETRIMONIUM CHLORIDE, ETHYLHEXYL METHOXYCINNAMATE, MACADAMIA TERNIFOLIA SEED OIL, ALOE BARBADENSIS LEAF JUICE, HYDROLYZED WHEAT PROTEIN, PYRUS MALUS (APPLE) FRUIT EXTRACT, TARTARIC ACID, CITRIC ACID, CITRUS LIMON (LEMON) FRUIT EXTRACT , HYDROLYZED GRAPE SKIN, HYDROLYZED WHEAT BRAN, SODIUM BENZOATE, POTASSIUM SORBATE
Say bye-bye to copper and yellow highlights. Extra natural results with no unwanted residues
Our (not so) secret formula
An extraordinary complex containing Aloe Vera, Wheat Proteins and UV filters that helps make the hair soft and silky and protects the hair fibre.
Rich in Omega 3, Omega 6 and Vitamin E, it restores the hair’s vitality and silkiness. Of natural origin, it is renowned for its revitalising properties.
Color up your life!*Application tests on models.
** After 12 washes, yellow colour retains up to 80% of its intensity, more than its main competitor. Instrumental test conducted on the shade red 5.66.
***Hair treated with yellow colour increases its shine by up to +106% compared to the main competitor, instrumental test conducted on shade red 5.66.
****Improved combability measured on damaged hair, after 3 treatments with yellow 5.66.
+100% Impeccable Coverage*Color appears recently applied, even after 1 month!**
+ 106% Unbeatable Shine***Hair looks bright and shiny.
+ 64% CombabilityCombability improves progressively after each color treatment.****